"The big event in the industry yesterday was the cooperation between iQiyi and Douyin." To be honest, this cooperation is quite exciting. The two parties have just joined hands from the front. The platform side, content creators, IP copyright owners, and users will all be the winners of this cooperation. 01 Short videos began to rise in 2016 and exploded in 2018. Users spend more and more time on short videos, which also affects long video platforms like iQiyi. Of course, the head-on conflict between long videos and short videos is still caused by copyright.

On the short video platform, more and more film and television creation and short videos have emerged, attracting a large number of users, and the second creation content has become an important category of short video platforms. However, for UP owners, it is b2b data difficult to grasp the standard of "reasonable use" of the second film and television creation, and many people have been accused by the copyright owner of "exceeding the reasonable scope and constituting infringement". As a result, there are conflicts and quarrels between the long video platforms that hold

a lot of copyrights and the active short videos of UP owners. From an intellectual property perspective, copyright must be protected. From the perspective of user demand, there is indeed a huge market space for the content of Erchuang. The ancients knew a truth in water control: it is better to block it than to sparse it. A long video platform with copyright and a short video platform with creative ability and traffic advantages are just as good as cooperation. This is a bit like the digitization of music in the early days. The monopoly of copyright by traditional